E456 – Current & Critical – Brenda Beckedorf, Embracing Change: The Impact of Technology on Alberta’s Industries
“Now is the time to start looking at upskilling or reskilling. You need to turn around and adopt this knowledge and recognize that going forward, you’re going to have to keep educating yourself.”
Brenda believes that the secret to the future of business lies in blending the wisdom of experience with the boldness of innovation. In a world rapidly changing through AI, digital tools, and automation, she emphasizes the need for established companies to mentor and collaborate with emerging ventures. Through Society 5.0, Brenda is building a bridge between mature industries and the tech revolution, ensuring no company—large or small—is left behind. From energy to healthcare, she discusses how AI is redefining efficiency, while urging leaders to embrace upskilling and reskilling as essential tools for staying competitive. As businesses across Western Canada race to adopt new technologies, Brenda champions a unified, forward-thinking approach to ensure that Alberta remains a global leader in innovation.